Apiar
Gen1.0
Gen1.0
At first glance, the Gen1.0 looks cool, look closer and it seems impossible.
The Gen1.0 is a groundbreaking timepiece that brings together advanced additive manufacturing, generative design-inspired aesthetics, and precision British engineering. Crafted from aerospace-grade titanium, this watch features intricate, organic geometries that would be impossible to achieve with traditional manufacturing methods.
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Specifications:
Specifications:
Dimensions:
- Case Diameter: 39mm
- Case Thickness: 9.2mm
- Lug to Lug: 43.75mm
- Lug Width: 20mm
Case Architecture:
- 3 Part Case Construction
Case Material:
- Grade 23 Titanium
Watch Weight:
- 38g
Crystals:
- Front - Sapphire Crystal with AR Coating
Water Resistance:
- 3 ATM
Movement:
- Brand: La Joux Perret
- Version: G101
- Power Reserve: 68 Hours
- Jewels: 24
- Type: Automatic
Strap:
- 20mm to 18mm Taper
Dial:
- Integrated additively manufactured titanium dial with anodised aluminium colour plate
Manufacturing Transparency:
Manufacturing Transparency:
Watch Case:
- Additive Manufacturing: Wales - Ebbw Vale
- CNC Machining: England - Gloucester
- Polishing: England - Newcastle
Dial Colour Plate:
- CNC Machined & Formed: England - Tenbury Wells
- Annodised: England - Uxbridge
Strap:
- Alcantara with titanium buckle: England - Aylesbury
Packaging:
- SLS Nylon Case: England - Gloucester
Assembly:
- England - Maidenhead
Movement:
- Switzerland
Crystals:
- Japan
- Pad printed: England - Tenbury Wells
Hands:
- India
Crowns:
- Japan
Shipping Details:
Shipping Details:
Our Availability Commitment:
- Our onshore supply chain means we can move away from the frustrating drop models. We also have no interest in creating artificial demand through limited releases, rather we've chosen to adopt the philosophy of "if you want one of our watches, you can have it". That said, during especially busy periods there may be brief periods when we have to display as "sold out". This is only whilst we catch up on production and won't be for any longer than is absolutely necessary.
- The Gen1.0 Dawn & Dusk is part of our new core Gen1.0 range. Due to the manufacturing process and on demand production Apiar will be working towards a 4 month delivery time for your Gen1.0 Dawn & Dusk.
UK Customers
- For our UK customers, your purchase price will include UK VAT to be paid.
EU Customers
- For our EU customers, we've tweaked the pricing so that you won't get hit with UK VAT (20%) on your order. When it comes to these EU orders, we're doing things on a DDU (Delivery Duty Unpaid) basis. Put simply, this means you'll need to handle the local duties and taxes before receiving your Gen1.0.
International Customers (Including USA)
- As for EU customers, you will not pay UK VAT (20%) on your order. Since all orders are shipped from the UK, there's a chance that import duties or taxes may come into play. With these international orders, we're using a DDU (Delivery Duty Unpaid) setup. Put simply, this means that any remaining import duties, clearance fees, brokerage fees, or any other extra charges are the responsibility of the customer and will need to be settled upon delivery.
Dawn or Dusk?
Gen1.0 launches in two dial finishes, each chosen to highlight the architecture of the watch in a different way. Dusk is inspired by engineering blueprints. Understated by design, it sharpens focus on the watch’s webbed structure without competing with it. Dawn is refined, warm, and quietly confident. Its anodised finish catches the light across every ridge and recess, revealing detail through contrast and not decoration. Two tones. Two ways to frame the same machine.
Built Impossible
The Gen1.0 is made from grade 23 titanium, leading to a watch that’s incredibly light yet also strong. Zoom in on the lugs and you see the geometry that makes it possible. Fluid lines and impossible angles blend together to create a natural, organic frame, which acts as a strong cradle for the rest of the case.
Built British
The UK is full of amazing manufacturers. We have built a supply chain that means we build the bulk of our components at home – and assemble everything in the UK, too. Our first watches were around 75% British-made and the number is even higher today. We are working towards 100%.
Apex Additive Technologies
Apex prints our titanium cases using laser powder bed fusion, a process reserved for rockets and high performance automotive. If it’s good enough for NASA and Bugatti, it’s good enough for us. Together, we build geometries no traditional method could ever reach.
Silvey Engineering
Silvey uses advanced 5-axis CNC machining to transform our printed titanium into functioning watch cases, cutting waterproof sealing surfaces, press-fit grooves, and bezel interfaces to micron precision.
Bedford Dials
A family-run business with centuries of watchmaking heritage, Bedford Dials brings precision and tradition to every crystal. They pad print our numerals and markers on the underside of the sapphire, making the details appear to float above the dial. It’s subtle. Technical. And perfectly executed.